Pakistani handwoven traditional ‘prandaas’, summer collection and colourful beads today stole the heart of many a women shoppers on the first day of the South Asia Consumer Fair & Trade Show that began here at the Himachal Bhawan, Sector 28, here.
The trade fair is being organised by the PHD Chamber of Commerce and Industry (PHDCCI) in association with the Rawalpindi Chamber of Commerce and Industry as out 70 delegates and exhibitors, thirty women providing vivid options in shopping to tricity
“The tradition in both the countries remains the same even today. The fencing constructed between the two countries many years ago could not take away their glorious heritage. We clothing collections of every taste ,” claims Sapna Kavita Oberoi, the only hindu lady trader from Faislabad
The oynx products priced between Rs 200 to 2 lacs are available here. Naseem Iqbal has displayed a wide range of Lahori jewellery of everyone budget
While there are many stalls of Pakistan traders, some traders from Afghanistan and Egypt have also put up their products for sale. Mohammad Issa has brought saffron, rosewater, black zeera from Iran while Heeng, Basmati Rice and numerous forms of dry fruits from Afganistan and Pakistan.
Also, Lahore Boski too was a hit with the shoppers. “Lahore has been known for its bosky material for years. The quality available here ranges from Rs 200 to Rs 1,600 per meter. We are surprised that the people here are also aware about its variety and are buying the best stuff from here,” said Jamshed Haider from Lahore.
Among the food stalls, Liza Foods, a renowned outlet on the Lahore food street, is offering delicious veg and non-veg dishes to its consumers. The chefs are not only from Lahore but the authentic spices and all form of ingredients are specially brought form Pakistan,” said Faisal.
Earlier in the day, Rajesh Kumar Gupta, Senior Deputy Mayor, Chandigarh Municipal Corporation inaugurated the fair in the presence of Raja Amir Iqbal, President, Rawalpindi Chamber of Commerce & Industry, inaugurated the expo. While appreciating the efforts of the PHD Chamber, Gupta said such trade expositions will not only increase business, but also help India and Pakistan get to know the culture of each other better.
Madhu Pillai, Regional Director, PHD Chamber of Commerce and Industry, said the event, will continue till April 10. Here, people can enjoy different taste while shopping.
“It is an ideal platform for the Indian manufacturers and traders to showcase goods at the international level. We have provided world-class infrastructure at the expo and like previous editions, this time too, we are expecting healthy business inquiries that would cross the previous benchmarks,” said Pillai
According to the PHD Chamber of Commerce and Industry regional director, more such events have been planned across the region during this financial year.
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